Primary Wordmark
Primary Wordmark
Baikal Expanded SemiBold — 2026
Clear Space & Minimum Size
Exclusion Zone
1× C height
1× C height
1×
1×
Dashed red border = exclusion zone — outer dashed = minimum page margin
Minimum Reproduction Size
| Clear Space Rule | Maintain a minimum clear space equal to the cap height of the wordmark on all sides |
| Digital (Wordmark) | 100px minimum width *placeholder |
| Print (Wordmark) | 25mm minimum width *placeholder |
* Values marked as placeholder — to be confirmed by brand team
Usage Guidelines
Use on solid, dark backgrounds
Use approved color variants — black on light
Maintain clear space around the logo
Don't stretch or distort the logo
Don't rotate the logo
Don't place on busy or photographic backgrounds
Don't remove clear space — don't crowd the logo to an edge