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Create Advertising
[Brand Toolkit — V1.0] Los Angeles — London — Est. 2007
CREATE wordmark
Logo System
Wordmark, clear space rules, and usage guidelines
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Color Palette
Primary, accent, and neutral swatches with values
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A A A
Typography
Baikal + DM Mono type system and usage
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Brand Guidelines
Scattered structuralism, client-first principle, three voices, co-branding
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Come Correct
People Are Watching
C
Included is a brief overview of our current visual style guidelines. Not a template — assets to be used within logic structure of guided choices.
CREATE